About

TAYLOR WALDEN

I’m Taylor. I’m married to my high school sweetheart and we live in Eastern North Carolina with our dogs Dunkin and Paisley, and we love lazy Saturdays and working together. I started my business Simple & Sentimental together with my husband while we were in college.

In the fall of 2016, I was a freshman at East Carolina University majoring in Interior Design. I had a hobby of calligraphy and crafting, but never would have guessed my passion would become my business. In December of 2016 I decided to make an Etsy shop called “TDHDesign”.

Now known as Simple & Sentimental, our brand has been nationally recognized for our bridesmaid proposal boxes, engagement gift boxes, custom pajamas, ornaments, and personalized gifts. What started in a dorm room because a thriving 7 figure business that employs 10+ people and has served over 100,000 people around the world.

Now I take what I have learned during my entrepreneurial journey and use it to help women find success in their businesses.